Category: Language Communication

  • Read e-book online The Economics of the Publishing and Information Industries: PDF

    By Albert N. Greco

    Books, scholarly journals, company info, details play a pivotal position within the political, social, monetary, medical, and highbrow lifetime of countries. whereas guides abound on Wall road and monetary provider businesses, the connection among Wall Street’s monetary provider businesses and the publishing and knowledge industries has now not been explored earlier. The Economics of the Publishing and data Industries makes use of substantial historic, enterprise, shopper, financial, sociological, technological, and quantitative and qualitative methodologies to appreciate the folks, traits, strengths, possibilities, and threats the publishing and the monetary carrier zone have confronted lately. a variety of advancements, either financial and demographic, contributed to the situations influencing the monetary carrier sector’s funding within the publishing and data industries. This quantity identifies and analyzes these advancements, sincerely laying out the forces that drove the wedding among the spheres of publishing and finance.



    This booklet deals perception and research that might entice these throughout a large choice of fields and occupations, together with these in monetary carrier organisations, teachers and scholars in enterprise, communications, finance, or economics courses, enterprise and monetary journalists, regulators, deepest traders, and educational and significant public learn libraries.

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  • New PDF release: The Swastika: Constructing the Symbol (Material Cultures)

    By Malcolm Quinn

    regardless of the big volume of fabric with regards to Nazism, there was no massive paintings on its logo, the swastika. This unique and debatable contribution examines the position that the swastika performed within the development of the Aryan fable within the 19th century, and its use in Nazi ideology as a logo of social gathering, state and race, treating it as symbolic phenomenon in a cultural context. by means of making a choice on the swastika as a boundary or liminal photo, Malcolm Quinn allies visible anaysis to problems with fabric tradition and history.
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  • Download e-book for iPad: Becoming a Public Relations Writer: Strategic Writing for by Ronald D. Smith

    By Ronald D. Smith

    Becoming a Public kinfolk Writer is a accomplished advisor to the writing technique for public kinfolk perform. utilizing basic, no-nonsense language, lifelike examples, easy-to-follow steps, and sensible routines, this article introduces a number of the codecs and forms of writing you are going to come across as a public family members practitioner.


    A specialize in moral and felony matters is woven all through, with examples and routines addressing public family members as practiced by way of enterprises, non-profit corporations, and different sorts of organisations either huge and small. additionally, the publication bargains the main entire checklist of public kin writing codecs to be came upon anywhere—from the traditional information free up to electronic message and different possibilities utilizing quite a few applied sciences and media.


    The 5th variation has been up-to-date to mirror major advancements within the public kinfolk box, including:






    • New and up to date details on learn into persuasion and social psychology aimed toward supporting readers be extra influential of their writing.



    • Significant updating on a brand new bankruptcy on multimedia, introducing a brand new transmedia layout for a entire information package deal for print, broadcast, on-line and social media.



    • Expansion of a bankruptcy on web pages, blogs and wikis.



    • Expansion of the bankruptcy on unsolicited mail and on-line appeals.



    • Updated examples of tangible items of public kinfolk writing.



    • A significant other site with assets for teachers and scholars, together with a word list, flashcards, workouts, and appendices on moral criteria, careers in public kinfolk, organizations.



    Through its accomplished and available process, Becoming a Public relatives author is a useful source for destiny and present public kin practitioners.

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  • Download e-book for kindle: How the War Was Remembered: Hollywood and Vietnam by Albert Auster,Leonard Quart

    By Albert Auster,Leonard Quart

    One method to study the intensely conflicting emotions american citizens carry towards the Vietnam warfare is to determine how the battle has been portrayed via movie. How the conflict was once Remembered is the 1st ebook to investigate Vietnam struggle motion pictures. Auster and Quart create a typology of those motion pictures in line with their connection to sociohistorical currents similar to the Wounded Hero, Superman, Hunter/Hero, and the Survivor. additionally they mix aesthetic research with a social, ancient, and cultural critique. How the conflict used to be Remembered via Albert Auster and Leonard Quart is a full-length remedy of filmic portrayals of the Vietnam battle. From Samuel Fuller's China Gate to Francis Coppala's Apocalypse Now they study the foremost works of an ever growing to be style. The publication is split into 4 components. the 1st offers with the style, and the opposite 3 particular kinds in the style. Notes, a bibliography, and an index whole the quantity. Communication Booknotes

    One technique to examine the intensely conflicting emotions american citizens carry towards the Vietnam battle is to work out how the battle has been portrayed via movie. How the battle used to be Remembered is the 1st ebook to research Vietnam struggle movies, starting with China Gate, and finishing with Hamburger Hill. integrated are analyses of the entire significant movies in regards to the Vietnam battle, together with Green Berets, The Deerhunter, Apocalypse Now, The Killing Fields, Rambo, Platoon, and Full steel Jacket, and others. Auster and Quart create a typology of those motion pictures in line with their connection to socio-historical currents resembling the Wounded Hero, Superman, Hunter/Hero, and the Survivor. additionally they mix aesthetic research with a social, old, and cultural critique.

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  • Download PDF by Norbert Franck: Praxiswissen Presse- und Öffentlichkeitsarbeit: Ein

    By Norbert Franck

    1. 1 Die Einführung der Direktwahlen der Bürgermeister in Nordrhein-Westfalen Mit der ersten Direktwahl der hauptamtlichen Bürgermeister in Nordrhein-Westfalen 1999 kam die Reform der Gemeindeordnung von 1994 zu ihrem Abschluss. Die überarbeitete Gemeindeordnung Nordrhein-Westfalens (GO NRW) ordnete die kommunalpolitische Leitungsstruktur neu. Die ursprüngliche Zweiköpfigkeit der Gemeindeverwaltung, bes- hend aus dem ehrenamtlichen Bürgermeister als Vorsitzendem des premiums und Repräsentant der Gemeinde und einem vom Rat gewählten Stadtdirektor als Leiter der Verwaltung, w- de abgeschafft und durch den direkt von der Bürgerschaft gewählten hauptamtlichen B- germeister ersetzt, der diese Funktionen in sich vereint. Diese „Verfassungsrevolution“ (Andersen 1998b, fifty nine) stand am Ende eines langen Beratungsprozesses des Landtags. Die Grundkonstruktion der Machtverteilung an der Gemeindespitze, die ursprünglich am bri- schen process des neighborhood govt orientiert conflict, wurde seit ihrer Einführung kritisch gesehen. Haupteinwand der sich bis Ende der 1980er Jahre verschärfenden Diskussion struggle die Diskrepanz zwischen Verfassungstext und Verfassungswirklichkeit hinsichtlich der Aufgabenverteilung an der Gemeindespitze, die in vielen Fällen zu Übergriffen in die Kompetenzbereiche der jeweils anderen place an der Gemeindespitze führte. Von einem Teil der Kritiker wurden diese Entwicklungen allein auf die Gemeindeo- nung zurückgeführt (vgl. z. B. Banner 1984 und 1989), die zu ändern sei, um eine trans- rente Machtverteilung und eine effizientere Kommunalpolitik in den Kommunen zu bew- ken und Reibungsverluste in der Führungsstruktur zu vermindern.
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  • Laura Robinson,Shelia R. Cotten,Jeremy Schulz,Timothy's Communication and Information Technologies Annual: Digital PDF

    By Laura Robinson,Shelia R. Cotten,Jeremy Schulz,Timothy Hale,Apryl Williams

    subsidized by way of the communique, details applied sciences, and Media component to the yankee Sociological organization, quantity 10 of the verbal exchange and data applied sciences Annual, electronic differences & Inequalities, brings jointly 9 reviews of this more and more very important kind of inequality. Drawn from 4 continents, the learn offers a world evaluation of the present country of the sphere in numerous cultural contexts. As an entire, the amount illuminates the complexities of electronic inequalities as they're manifested in teams and societies EURO"even while entry is frequent. of their intensity and breadth, the volume's contributions supply an fundamental consultant to emergent varieties of electronic inequality because it speedily evolves.
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  • Não Minta Pra Mim! Psicologia da Mentira e Linguagem by Paulo Sergio de Camargo PDF

    By Paulo Sergio de Camargo

    Fruto de mais de 15 anos de pesquisa sobre o tema, este livro trata da linguagem corporal e, especialmente, da mentira. O objetivo é revelar ao leitor um meio prático de reconhecer as mentiras, lidar com os mentirosos e evitar as armadilhas que as mentiras impõem em diversos contextos: em casa, na escola, no ambiente de trabalho, na política. O tema é tratado tanto do ponto de vista científico como do prático, com exemplos do dia a dia das pessoas, mostrando desde os motivos pelos quais elas mentem à identificação da mentira por meio da observação da linguagem corporal. O autor não imprime um tom moralista, mas defende que não se constrói algo bom com base na mentira.
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  • Download e-book for kindle: Media Industries: History, Theory, and Method by Jennifer Holt,Alisa Perren

    By Jennifer Holt,Alisa Perren

    Media Industries: background, idea and Method is likely one of the first texts to discover the evolving box of media experiences and supply an cutting edge blueprint for destiny learn and research.
    • capitalizes at the present social and cultural surroundings of unheard of technical swap, convergence, and globalization throughout a variety of textual, institutional and theoretical perspectives
    • brings jointly newly commissioned essays by means of best students in movie, media, communications and cultural studies
    • includes case reports of movie, tv and electronic media to vividly illustrate the dynamic differences occurring throughout nationwide, local and foreign contexts
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  • Download e-book for iPad: An Analysis of Thinking and Research About Qualitative by W. James Potter

    By W. James Potter

    Written for social technology students who are looking to research extra in regards to the qualitative mind set, this e-book addresses the whole continuum of concerns concerning the qualitative methodologies. At one finish of that continuum are the deeply philosophical issues of ontology and epistemology. on the different -- concrete -- finish of that continuum are the sensible problems with what's thought of facts: How does one move approximately collecting facts? the place, while, and the way does one learn proof? What are the choice methods of facing tone and voice in writing qualitative learn? the eye to useful, concrete matters makes this ebook valuable as a instruction manual delivering loads of important details to students who need a advisor to creating judgements as they navigate their examine questions in the course of the qualitative realm.

    Uniquely certified to write down the sort of ebook, Potter has earned PhDs in either qualitative tools (with a focus in linguistics and box experiences) and in quantitative tools (with a focus in social technological know-how idea and statistics). The ebook isn't really an ideological argument that glorifies one process of pondering whereas trying to convince the reader that different structures of pondering are bankrupt. relatively, the ebook provides a deferential, balanced research of the strengths and weaknesses of the qualitative approach.

    The publication builds to a arguable ultimate bankruptcy entitled "Is Convergence a Possibility?" during which Potter synthesizes a end from his research of quite a lot of qualitative reports throughout 3 large subject components -- textual content targeted learn, viewers centred examine, and establishment centred study -- and throughout seven significant qualitative methodologies -- ethnography, ethnomethodology, reception learn, ecological psychology, symbolic interactionism, cultural reviews, and textual research. His end is that not just is there conceivable of a convergence among qualitative and quantitative methods, yet that the convergence has already happened.

    The e-book contains an appendix during which ninety five books and articles utilizing the qualitative process are abstracted and analyzed to demonstrate key issues of method and techniques. additionally it is topic and writer indexes.
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  • Download e-book for iPad: Theorie und Praxis der Kommunikationsethnographie: by Esther Rumohr

    By Esther Rumohr

    Studienarbeit aus dem Jahr 2012 im Fachbereich Soziologie - Kommunikation, word: 1,7, Universität Bielefeld (Soziologie), Veranstaltung: Kommunikationsethnographie, Sprache: Deutsch, summary: Die Kommunikationsethnographie betrachtet "Sprechen als soziokulturelle Aktivität eigenen Rechts" (Bergmann & Meyer 2010, 151). Ziel ist es, die unterschiedlichsten Funktionen von Kommunikation für die Gesellschaft zu erforschen, indem guy den Alltag der Akteure untersucht. Das bedeutet für die examine, dass kommunikative Handlungen nie losgelöst vom Kontext untersucht werden können. Um beide Aspekte erfassen zu können, arbeitet die Ethnographie der Kommunikation in einem interdisziplinären Rahmen. Zur Erklärung des Verhältnisses von Sprache und Kultur werden Ansätze der Anthropologie, der Linguistik und der Soziologie integriert. Die Kommunikationsethnographie beschäftigt sich nicht allein mit dem Sprechakt, sondern mit allen Formen der Kommunikation.
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